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Wednesday, December 5, 2012

Got to get up!


Coriander Girl Opening day September 2nd 2009 

Hi everyone! Thanks for checking in. So, I'm always pretty open in my writing but lately I've been so busy with wedding season and who am I kidding?... just being a business owner that I barely have time to get really real, you know? Things are changing though, my priorities are shifting and I'm looking forward to getting back to my writing here. 
You guys know the story? When I opened Coriander Girl over three years ago I had no idea what I was in for. I just liked flowers and I wanted to bring sweet little garden inspired arrangements to my community, we were sans florist from Dufferin to Roncesvalles. I believed in my little dream so much that when I saw the "for rent" sign, even with only fifty bucks in the bank I signed a three year lease, then ran home to write my business plan.  After only six months blog TO said we were one of the TOP TEN florists in Toronto, TORONTO?! House and Home magazine did a full page shop story! This isn't me bragging, this is me still as shocked and amazed as the day I read that. I'm self taught and so it's really hard not to feel like a fraud sometimes. I'm waiting for the flower police to show up or something. Certainly, by now, the hours I've banked I can call myself a florist but it wasn't always so. The first few weddings I sat up all night wrapping boutonnieres in front of You Tube or passing it off to Kerriander because I was too scared to screw it up. My friend Sarah(fellow florista) and I spend a lot of time cursing wrist corsages.  The one thing I do know is that it was my true love of flowers that inspired my wee shop and it's the reason we moved to a bigger location after only 2 years. I am never more happy then when I'm making arrangements, late night dance parties, the rabbit circling my feet.  Certificate or no, it's what I was born to do and I believe that's why it's working. 

photo courtesy of Trish Papadakos 

My dreams are starting to come back in view, this summer was so intense that I could barely breathe let alone dream but now with more time, more frequent trips to "the church" (our home/sanctuary in Quinte West region where I'm currently writing this) I've got my mojo back! I feel hopeful and excited for Coriander Girl. There is nothing better than feeling hopeful again. You might know me to be little miss sunshine and rainbows but even I can fall in to the depths of despair. Here's to fighting for our melancholic hearts to sing again! Here's to being ok with doing absolutely nothing at all and regular dance breaks to lighten that heavy heart.  
Whose with me?! Dance it out with this new Serena Ryder favourite, Stompa.



And happy 30th wedding anniversary to Mama and Pop. You guys are amazing. The passion you feel for each other after 30 years is an inspiration to us all! 
Alison xo



4 comments:

webb said...

Your arrangements always are so fresh and natural looking. Its no wonder theyre so popular! Hope next year is the best ever.

rachael said...

this is so inspiring to see. i have absolutely no business experience but i'm working towards opening up a vintage shop. you have every right to celebrate! :)

Urbanstems said...

Ah you rock Coriander girl. Schmon. I love the fact your partner just gets on with drying the dishes. We love to dance in our house - it always causes some chaos, a bit of mayhem and lots of laughter. Dancing is definitely good for the soul. Love the arrangements as always. Keep it up and best wishes for Christmas and the new year..Sinead x

Jenn of hello|inspira photography said...

i just found your blog yesterday but loving it inside and out, alison. what a talent you have to arrange flowers like you do and write like this. this is a beautifully written piece that encourages any reader no matter which part of journey they are currently on. it's always inspiring to see how someone started and experienced growth like you and your business. thanks for sharing! xo